How to Get a Massive Blog Traffic From Quora?
“Your answers on Quora are really awesome, Kritesh”, Gaurav applauded me.
“Thank you, Gaurav. I really appreciate it.”, I replied happily.
“Yesterday I checked your Quora profile and I was really impressed. You have over +2.2 million views and +2.6k followers of your profile. How did you build such a huge followership?”, Gaurav asked energetically.
“Yes, that’s what most people notice. What they don’t notice is that I have written over 600 answers…”, I answered with a wicked smile.
If you do not know what is Quora, then let me explain it to you first.
Quora is an online question and answer website, where anyone can ask questions or write answers for the existing ones. By March 2016, it has over 100 million monthly active users.
I have been quite active on Quora for over last two years. I’m also a top writer on many of the trending topics. This is a great platform to read new stuff and contribute by writing useful answers. Moreover, unlike facebook/twitter where people are in a ‘scroll down’ mode, the audience specifically visit Quora to read. Therefore, if you are writing awesome answers, it’s really easy to reach a huge audience.
(Btw, here’s my Quora profile. Feel free to follow.)
For the past 2 years, I’ve been consistently writing 5–10 answers on Quora weekly. The number of answers may be a little higher on the holidays and maybe even ZERO during a hectic week. Nevertheless, these answers on Quora has helped me to drive a lot of traffic to my blog. I regularly receive messages from different people that they checked my blog after reading one of my answers and totally loved my contents afterward.
Besides, unlike Facebook, Twitter or Instagram, where a post fades away within a few hours, Quora answers remains alive for a very long time. There are many of my answers which I’ve written about two years back, but still, they are driving a lot of views and traffic to my blog- even today. In addition, the answers on Quora creates a snowball effect. With time, all the answers add up to drive even a bigger traffic to your blog.
In short, you can drive an insane amount of traffic from Quora if you are little consistent and your answers are genuinely helpful.
Why Quora Works the Best for Indians to Drive Traffic?
If you follow any of popular digital marketing blogs (mostly run by American or European marketers), you’ll find them saying that you can drive a huge traffic from Reddit, Pinterest or Tumblr.
But in actual, this is not true for the Indian bloggers or marketers. The Indian crowd on these portals are very limited and hence you won’t be able to drive a much-targeted audience to your website/blog (from India), no matter how much active you are on those platforms. Moreover, if you are writing contents for the Indian audience, then getting traffic from outside regions using Reddit/Tumblr won’t be much helpful and will just increase the bounce rate. That’s why it’s not worth your time spending on those portals.
On the other hand, the participation of Indian population is a lot high on Quora. Just check the Quora page and you’ll find tons of contents written/asked by Indians. And that’s why, if you’re planning to get a targeted audience from India, Quora is a great platform to start with.
Quick Note: Few other social media platforms like Facebook, Twitter etc have also a very high participation of Indians. However, the organic reach of posts on these platforms is comparatively a way lower. Therefore, unless you are ready to run the paid advertisements or boost your FB posts, your content won’t reach a bigger audience.
How to drive traffic to your blog from Quora?
Driving traffic to your blog from Quora is pretty straightforward. Simply answer the questions related to the posts published on your blog and include relevant links in the answers whenever required.
(WARNING: DO NOT SPAM OR ADD IRRELEVANT LINKS ON YOUR ANSWERS OR ELSE YOU WILL BE BANNED FROM QUORA. For example, if the questions are asking about football, then do not write a useless irrelevant answer and insert a link to your blog which contains contents on Hollywood (just to get traffic). There are many moderators on quora and they will definitely ban you for spamming).
Another important point is mention is- “Do not copy and paste exact answer from your blog” as it will lead to plagiarism (duplication) and your answer will be deleted. While answering the questions, change the words of the answer to make it little different from your original blog post or write another genuine answer in your own words (Avoid entire copying of content). Read more about Quora plagiarism policy here.
Now, let me explain how you can write an answer on Quora- in the right way.
Assume there’s a question on Quora asking- “How to save money in college?”. If your blog is related to personal finance and you have written a similar blog post on which you want to drive traffic, then you can answer this question. Here’s what you need to do.
Write a comprehensive answer for how you can save money in college is your own words. Do not copy exactly from your blog. And in the middle or end (wherever you feel more relevant)- include the link to your relevant blog post. If your answer is useful to the readers, they will definitely check out the link to read more about the answer. And hence, you’ll drive traffic to your blog.
The key to driving huge traffic is that your answer should be super helpful and the links should be relevant. By doing so, people will click on the link to read even more useful content in your blog post in detail. And maybe if they find your content awesome, they will also share the answer and the blog post with their friends. Overall, you can get multiple benefits by writing an amazing answer on Quora.
Few Important tips before you dive inside Quora:
Before we proceed further, it is important to mention that Quora is also a social platform. This means that similar to Facebook or Quora, you can waste a lot of time on Quora. There are many people who spend many hours daily on Quora reading and answering rubbish questions. You can find many useless questions like- What is life? What are humans? Why are we here? What is the importance of life? etc
Avoid wasting your time reading these time-wasting questions. They are definitely engaging but do not waste your time. Always remember your main motive for using that portal. (Anyways, if you using Quora just for fun during your leisure time, then it is okay to read some funny or entertaining answers!).
Here are a few basic tips that you should follow that will save you a lot of time and increase your productivity.
1. Follow only relevant topics:
There are thousands of topics on Quora on Entrepreneurship, Android app, Web development, Hollywood, Bollywood, Books, Startups etc. And if you follow all of these topics, your feed will be flooded with questions from all over the web- which might not be relevant to you.
Therefore, follow only the important topics related to your blog niche. If your blog is based on photography, then follow the topics related to photography like photographers, cameras etc. Doing so, your feed will show only questions related to photography and hence you won’t have to waste much time finding good questions to answer.
2. Search for the question in the top search bar:
You can directly search for the questions that you want to answer in the top ‘Search bar’. By doing so, you can save a lot of time.
3. Follow influencers in your field to read questions that they answered.
There may be many influencers/experts in your field who will be active on Quora. Follow those people. Whenever they write an answer, you can read those in your feed. By following the influencers, you can remain updated with the latest trending questions. Moreover, if you can write a better answer, then go for it.
#5 Best Strategies to get insane blog traffic from Quora:
1. Write longer answers.
There are many people on Quora who write answers in just 3–4 sentences. But in general, that’s not really helpful and you can’t explain everything in just 3–4 sentences. Writing longer answers to keep the reader engaged. This will make them curious to know more about you and your other contents.
2. Include at least one image.
People generally avoid reading contents with no images. Such contents simply look boring. That’s why it is always a good idea to include at least one relevant image in your answer.
3. Write 2–3 answers per day.
If you want to drive a huge traffic to your blog over time, you need to write more answers on Quora. Writing 2–3 answers per day will make a total of 14–21 answers per week. If you continue doing so for at least 2–3 months, you’ll able to have enough answers on Quora to drive decent traffic to your blog. The more answers you write, the higher the traffic you can get.
4. Have a killer quora profile intro and image.
After reading your answer, the most obvious next step by readers is to check out your profile. And if they find it appealing, they will follow you. Therefore, you need to have a killer Quora profile. In addition, you can also add your blog/website link on the description section of your profile page. Many times, when people check out your profile, they will land to your blog using that link.
4. Be consistent.
Until and unless you are a hot girl, you won’t get followers easily on any social platform. Give the people a reason to follow you by being consistent. By doing so, people will follow you because they might be interested to read your future answers.
Quora is one of the best ways to drive traffic to your blog in India. However, the mantra to become successful on Quora is by writing useful answers and being consistent.
The last tip, have patience. During the start, the number of views or followers on your Quora profile might be low. However, this grows exponentially once you have written more answers. Besides getting a huge traffic, there’s one more major benefit of writing answers on Quora. It helps you to grow your personal branding.