6 Pro Tips to Build Backlinks to Your Blog:
Building backlinks to your blog is a very imitating and time taking process. It takes a lot of time to build a large number of backlinks to your blog.
However, if you want to improve your ‘search engine’ visibility and boost your blog traffic, building backlinks is a very important process that you cannot ignore.
What is a backlink? It is an incoming link from one web page to another website. When a webpage links to another website by providing a link or citation, then it is called A backlink.
In this list, I’m ‘not’ going to give you the list of 100’s of websites from where you can build backlinks to your blog, which won’t help you to improve your search engine ranking.
On the contrary, I will give you 6 Pro Tips to Build Backlinks to Your Blog, which actually works and will help you to get ranked ‘higher’ on google.
So, if you are interested to build ‘quality’ backlinks to your blog, please read this post till the end.
6 Pro Tips to Build Backlinks to Your Blog
Here are the 6 pro ways to build backlinks to your blog which will actually help you to improve your search ranking:
1. Guest posting on the right sites.
Guest post is still the best way to build backlinks to your blog. Just write a ‘good’ content and get it posted on a high domain authority website/blog.
Here are few of the advantages of writing a guest post:
- It will help you to get backlinks from reputed websites/links.
- Guest posts will boost your blog traffic as you can divert the traffic of the big blogs/websites to your blog.
- Getting your blog accepted on an authority website will increase the reputation of your blog. Plus it will create an awareness & social presence of your blog in your community.
Now, while writing guest posts, it’s always recommendable to write for reputable blogs/websites.
Although writing for ‘small’ blogs or the blogs with ‘similar’ ranking as that of yours, will also create backlinks, however, the quality of the backlink won’t be same as that from a reputed website.
While building backlinks to your blog quality matters.
Further, it’s a lot of time to write a good post. Therefore, if you have written an amazing post, it makes more sense to either get it published on a high authority website or to publish it on your ‘own’ blog for your readers.
Nevertheless, if you not able to get your guest post accepted to any reputable websites, then you can start with the small/medium authority blogs. They won’t help you much to improve your Google search ranking, however, you have to start somewhere and even that backlink can help you a bit to create some backlinks and get little traffic to your blog.
How to write guest posts to build backlinks to your blog?
There are 3 simple steps to write a guest post on reputable websites:
- Make a list of all the high authority websites/blog in your niche and collect the list of the email of their owner/editor.
- Send a mail to the owner/editor requesting a guest post with a suggestion of at least ‘3 Topics’ on which you are interested to write. Also, include the links of few of your best blog posts to increase your credibility.
- Wait for their reply and once getting accepted, write an amazing blog post and submit it to their website.
Although it seems easy to submit guest posts, however, here are few things that you need to know:
- Study the blog/website where you are are requesting the guest post. You do not want to suggest the ‘topics’ to write which has been already ‘published’ on that website.
- The acceptance rate of a guest post is quite low. You might have to send a hundred emails per month to get the 4-5 guest post accepted. But do not worry, there are tons of website out there and you can always reach out to the next one if the previous blog owner does not accept your guest post request.
- In most of the time ‘referrals’ matter. If you can get someone to introduce you to the website owner/editor, then they are more likely to accept your guest post request.
That’s all. Follow these points and you will easily be able to get some of your guest posts accepted to the reputable sites.
Even if you are able to write 2 guest posts per month on high authority sites, you can create quality backlinks, which definitely will boost your search engine ranking. And obviously, blog traffic will also increase.
2. Backlinks through Infographics
What is an infographic? IT is a graphic visual representations of information, data or knowledge intended to present information quickly and clearly.
Here is an example of an infographic:
(Image source: Trade Brains)
Infographics are a good way to build backlinks to your blog. All you need to do is to create an amazing infographic, which explains a lot of information and get it shared on different blogs.
The key point here is that creating an infographic takes a lot of time. Therefore, most of the bloggers avoid creating one.
However, due to the ease of studying infographics, if you include it on your blog, your readers can find it very quick and easy to grasp the information.
Here is an example of how you can build backlinks to your blog using infographics.
Let’s assume you have a fitness blog. If you write about ‘yoga’, you can create an infographic for the ‘Yoga exercise’.
Now, the poses are difficult to explain by writing an article, however, if you have created a good infographic, it’s self-explanatory to the audience.
Most of the bloggers in the same fitness niche might also write about yoga. However, they will not be willing to create a time-taking infographic.
So, what will they do?
They will just google search few ‘yoga poses’ and include it in their blog post and will try to explain most of the things by their ‘writings’ in the post.
However, for such bloggers, you can give them a better alternative.
Send them an email with the image of your infographic and tell them that you are ‘okay’ with them including your infographic in their ‘yoga’ post. All they need to do is a little mention of the source i.e. a link to your blog.
If your infographic is amazing, most of the bloggers will readily accept to include the infographic in their blog post and you will get a backlink to your blog.
(Image Source: GET HEALTHY)
You can repeat the same process with a number of bloggers who have written similar blog posts.
Please note that most ‘how to’ infographics work well as they explain the step-by-step process of that activity/work to their viewers.
Although, creating an infographic is time-consuming, however, it will take less time to create an infographic than to write a big guest post.
Further, there are a number of free websites from where you can create infographics on your own. Few of them are Snappa and Canva.
3. Track your competitor’s backlinks and ‘steal’ it.
There are a number of websites which gives a detailed list of all the backlinks that a blog/website has.
You can track backlinks of a blog using monitor backlinks, ahrefs, Moz or majestic.
Use these websites to learn from where your competitors are generating backlinks.
Image Source: Ahrefs
If few of the reputable websites are accepting guest posts or including the links of your competitors on their website, then the chances are they will also accept your guest post or will link your blog, where ever they find it relevant.
For example, if one of your competitors has 600 backlinks and you know each one of them (using ‘Ahrefs’ or other websites), your life can be a lot simpler as a blogger.
If you reach out even 200 of those websites which has give backlink to your competitor, the chances are that you will create 20-30 backlinks fast and easy.
The best part of using this strategy is that you don’t even have to research yourself. You are just ‘stealing’ the backlinks of your competitors.
Further, you can apply the same approach to a dozen of your competitors and build hundreds of backlinks effortlessly.
Using this strategy, you can easily build backlinks to your blog fast, which are also high quality, and hence can improve your search ranking and beat your competitors.
4. Write Testimonials or get interviewed
If you notice the testimonials given by many people, they always include a small description about themselves in the end. Like where are they from, their profession and their website.
You can take advantage of this to build backlinks to your blog.
Let’s say some high authority blog/website is selling some product/services to their readers. On the sales page of that product/service, that blog is providing testimonials to create a social proof for the readers.
Then you can write a testimonial for that product/services and include a link to your blog in the description.
This way to build backlinks to your blog is quite trending these days.
You can find a number of websites which provide SEO, social marketing, email marketing, link building services, have added a testimonial from their previous customers.
Similarly, fitness blogs which offer coaching/consultancy also display the testimonials of the people who have improved their health due to their coaching.
Further, other niches like photography, content creators, logo designers etc also add testimonials on their website and link their clients.
All you need to do is to write a testimonial for these websites and build backlinks to your blog.
Another way to build backlinks to your blog is by getting ‘interviewed’.
The only downside of using this approach is that you should have some interesting story to share. If you hadn’t done anything worth telling the audience, why will anyone ‘interview’ you?
Moreover, if you are a small blogger, it’s pretty tough to get interviewed.
Nevertheless, if you able to get ‘interviewed’ on an authority blog, they will definitely write a description about you and will link to your ‘blog’ there.
Overall, writing testimonials and getting interviewed are both effective ways to build backlinks to your blog.
5. Blog commenting:
This is one of the most popular and simple ways to build backlinks.
Simply visit the blog in your niche, read their article and write a relevant comment.
Most of the blog comments have 4 options to fill- ‘Name’, ‘email’, ‘website’ and ‘comment’. Do not forget to include the link to your website in the description. Otherwise, there will be no use for writing that comment for building backlinks.
Further, please note that here I’m suggesting blog commenting, not spamming.
Always write a relevant comment about the post like what you liked about the post, what the author missed, any suggestions, what you didn’t understand about the post etc.
Most of the blogs have a comment ‘moderation’ feature, which means that your comment will never get ‘accepted’ by the admin if you are just spamming.
Note: The quality of backlinks by blog commenting is inferior. Most of the blog comments offer ‘no follow’ links. And it’s the ‘do follow’ links that matters more in order to build backlinks to your blog.
Read more about ‘no-follow’ and ‘do-follow’ links here.
Nevertheless, even ‘no follow’ links can help you a little to build backlinks to your blog.
6. Link exchange
Link exchange is a good way to build backlinks to your blog. It is simple, yet effective.
Here’s what you need to do to build backlinks to your blog using ‘link exchange’.
- Reach out to the blog owners with ‘similar’ domain authority in your blog niche.
- Ask them for mutual benefits i.e. you will create a backlink for their blog and they will link back to your blog.
- Further, also ask for a guest post-inter-change. Guest post is even better than just ‘link swap’ as it will help you to drive traffic and create a ‘social presence’ for that blog audience. Suggest that you will write a guest post on their blog and will accept a guest post on your blog.
- As this ‘link exchange’ will mutually benefit both the blogs, the chances are that many of them will accept your request.
An important point to note here is that while asking for ‘link exchange’ always prefer the blogs/website with similar authority/reputation as that of your website.
If you are exchanging link with blogs of low authority, it won’t help you much to improve your search engine ranking.
Further, if you asking to exchange link with blogs of way ‘high’ domain authority than that of yours, they won’t accept the offer. And why should they? This link exchange won’t help them in their ranking.
That’s why the key rule to link exchange is to go to the blogs/websites with similar authority.
Here are the 6 Pro Tips to Build Backlinks to Your Blog
- Guest posting on the right sites.
- Backlinks through Infographics
- Track your competitor’s backlinks and ‘steal’ it.
- Write Testimonials or get interviewed
- Blog commenting
- Link exchange
Also read: 11 Insanely Easy Ways to Drive Traffic to Your Blog
That’s all. I hope this post is useful to the readers.
If I missed any ‘big’ way to build backings that is worth mentioning in this blog, then please comment below. I’ll be happy to add it to the list.