“I’m really frustrated with my blog now. It’s been over two months since the launch, and the blog is still getting less than five visitors a day?”, Gaurav said to me annoyingly.
“Relax Gaurav. It takes time to build traffic. For my blog- Trade Brains, which is getting over 100k visitors per month right now, it was totally deserted for the first few months after launch. The combined total traffic for the first three months was less than a hundred page views.”, I replied patiently.
Gaurav has been trying to build his blog for quite some time. However, he does not seem to get satisfactory results.
“What did you do to increase your traffic after the first three months? I really need an expert to advise here?”, Gaurav asked.
“Haha. I’m not an expert. I just know a few things more than you by experience. And I didn’t do many changes. I continued writing awesome blog posts and increased the frequency of writing from two to three/four per week. By the end of six months, I’ve written over 50 articles on my blog… By the way, how many articles have you written so far?”, I asked Gaurav guessing the answer to be somewhere between 15–20.
“Four!”, Gaurav said with a slightly embarrassed tone.
“Are you kidding me, Gaurav? In two months, you have written just four articles. What have you been doing so far?”, I asked for a logical explanation for not building contents.
“I was busy designing the blog and improving the user experience. Mostly, I worked on the blog theme, plugins, graphics, widgets, etc. to make it look awesome. I also worked on the site speed to make the page load faster… All those work took a lot of time. And because of it, I wasn’t able to write as many articles as I originally planned.”, Gaurav sounded a little satisfied with his answer.
“Gaurav, it doesn’t matter how good your blog looks if no one is looking at it. The only thing that matters right now is your content!!”, I replied knowing that it’s going to take a lot of time of mine to explain this answer to Gaurav
When most people launch their blog, they tend to spend a lot of time improving the design and layouts. Believe me, been there- done that. However, after over four years of experience in blogging, I can confidently say that it’s a wrong approach. The only thing that matters for building a successful blog is your content, especially during the first few months.
All the other stuff can be taken care of once you have consistent traffic on your blog. However, spending too much time on themes, plugins, social media, etc. is a wrong approach. Build your content first, before diving into these kinds of stuff.
Content is the King
Tell me one thing? Why do you follow any blog?– Remember any of your favorite blogs and try to find the reason why you started following that blog?
The correct answer is ‘Content’.
The actual reason why you started following that blog is that you loved their content and you wanted to read more. (Think this similar to following any facebook, youtube or Instagram profiles- which you also follow because you love their content). In other words, you were mesmerized by their posts which appealed you so much that you decided to stick with that blog.
When it comes to blogging, content is always the king.
If your content is fantastic, people will follow your blog- no matter how much crappy your blog design looks. Although there will be a few percentages of the audience (<5%), who might not stay on your blog longer because it doesn’t look cool. However, for the rest of the audience, it doesn’t matter to them as long as the content is terrific. (Moreover, it’s logical to focus on the 95% audience first by building great contents).
In other words, your content is the reason why the audience visited your blog in the first place. They landed to get the answer or information via your blogs. And if this primary criterion is getting fulfilled, they will stay longer at your blog. Else, no matter how good your blog looks, if their basic requirement is not met- people will bounce back.
Suppose that you heard about a new blog referred by one of your friends. You landed on the blog but found only two articles. That too written infrequently (two pieces in last four months) with average quality of contents.
What would be your reaction? Would be stick to the blog or switch to the hundreds of other online websites/platforms available to read awesome contents and get entertained?
Most probably, your answer would be to switch.
The right way to give people a reason to follow your blog is by creating excellent contents. Nobody will follow your blog if the blog post section is deserted. Maybe a few of your family/friends, just for your sake. However, the other’s just don’t care.
There are only two essential steps required to build your blog- the right way:
1. Post amazing contents
Write super helpful and entertaining articles which people enjoy reading. This will give them a valid reason to stick to your blog. The more the number of useful contents, the higher the chances of getting and retaining a loyal audience.
2. Show consistency
By showing consistency, like posting 2–3 blogs per week, you can increase the number of returning visitors as they might be interested to read what you posted recently.
Moreover, even for the first time visitors, consistency shows that the blog is active and they can expect good posts in the future. On the other hand, an inconsistent blog doesn’t appeal to most people.
It’s true that writing contents consistently may sound a lot of hard work ( and a little boring) to you right now. However, you can’t ignore the heart of blogging. Building awesome content is the single most essential part of your blogging journey.
Final tip, as a rule of thumb, write at least thirty articles in the first three months before you actually start expecting audiences to your blog. Once this benchmark is crossed, you can start working on marketing, promotion or the design of your blog.
3 Actionable Ways to Increase Blog Traffic in India Using Medium.
Maintaining (or increasing) the traffic of a blog is always a challenge for the bloggers. Due to the consistently rising new competitions, depending on a single source of traffic can be stupid. And that’s why most bloggers or website owners are always looking for new sources or platforms which are less competitive to drive big traffic.
In this post, we are going to discuss one such new platform which Indian bloggers or website owners can leverage to increase their reader’s count. And this new platform is Medium.com.
Right now, Medium is in the same growth phase where Facebook or Quora used to be four-five years ago. The monthly active users on Medium is continuously increasing for the last many months. Although it’s still not a big trend in India to use Medium, however, in upcoming months Medium is definitely going to increase its audience from India. After all, we Indians do get attracted to the American/European trend, after a while.
Moreover, if you are blogging from India, there are not enough competitions on Medium yet. You will rarely find any of your competitor who is active on Medium. When most of the bloggers are fighting to get traffic using paid ads on Facebook, you can start building your empire on medium. By the time your competitors will realize it, you would have built an authority on the medium which will help you to drive a ton of consistent traffic on your blog.
Overall, Medium is one of the fastest-growing platforms that you can leverage today in order to increase your blog traffic in the future.
Anyways, I forgot to mention what actually is Medium?
Medium is an online publishing platform. Here you can publish your articles/blogs for free and get followers on your profile. (Even you can get paid for publishing contents on the medium by joining medium partner program.)
The best part is that people visit medium to read. In other words, they are in the ‘Read-mode’ (Not like ‘scroll down’ or ‘Pass-time’ mode when they visit facebook, twitter or any other social platforms). And that’s why you can find a targeted audience on Medium who are interested to read. And if your contents are good, you can definitely convert them into followers and your blog readers.
All you need to get started is to create a free account using email/google/facebook/twitter etc and start publishing the contents.The platform to write posts is literally easier than MS word or any other document editor that you might have used. Here is a quick snapshot of how medium editor looks like→
Pretty clean and simple, right?
And that’s why people love publishing on Medium. You do not need any technical knowledge to start publishing your contents here. It’s really easy and fast.
3 Actionable ways to increase blog traffic in India using Medium:
Now that you have understood what is Medium and why you should start using it. Here are the three ways to leverage medium to increase your blog traffic in India:
1. Repost blog contents on medium
You do not always need to create new contents to publish on Medium.
If you have already written an awesome post earlier on your blog/website, why not to share it with millions of monthly users of Medium. Many of these people might be looking for contents like yours to read. And therefore, by reposting your same post on Medium, you are marketing your content to a bigger audience.
A Quick Tip- While reposting on Medium, post the older contents which have already been published for at least 3–4 weeks on your blog/website. This will give google enough time to index your blog post and acknowledge that the content was originally posted on your blog and not a fresh content on Medium. This will help you to avoid any competition of your original blog for google ranking against that post from the medium. Here, Google will simply understand that you are reposting the content and your original blog should be preferred in ranking. Anyways, many times, both contents (from your blog and medium) gets ranked on google, which is like a double-benefit.
2. Increase backlinks and leads using Medium posts.
Getting a backlink from authority websites by submitting a guest post takes a lot of time and efforts. Moreover, you’ve put a extra work to find and convince those authority websites’ owners/editors to publish your content. However, the medium is a very good alternative here. Medium has a very high domain authority. By publishing contents on the medium platform, you can easily create massive backlinks without many efforts.
Moreover, if your content is getting decent traffic on medium, your links will divert the audience to your blog. You can also place a lead magnet on your medium content to convert the audience into leads or subscribers.
3. Publish your contents on big publications.
There are a number of publications on Medium who have over 40–50k followers. Publications are like a specific niche — which a group of people with similar interests follows. You can publish your contents on these big publications to reach a bigger audience.
Moreover, unlike guest posting, it’s really easy to publish your contents in these big publications. The editors/owners of these publications are constantly looking for new posts/articles that they can share in their publication to keep it active and engaged. Therefore, all you need to do is to find a good publication in your niche and approach the editor/owner (the contact profile of owner/editor is available in all the publications).
A better approach will be to first write an excellent content on Medium that you want to submit to the publication and then share the link of that post with the editor/owner. If your content is good and related to the publication’s niche, the editor will readily accept it.
Anyways, there are thousands of publications on Medium and you can publish your content in just one. Therefore, you need to be very choosy while selecting the best publication which has more audience/follower that you are targeting.
Quick Note: If you publish a good content on a big publication and are able to attract a lot of readers and get many claps (which is similar to likes/upvotes), then it will actually be amazing for you. This engagement may push your content on the first page of the medium. And if that happens, your blog will be flooded with a huge traffic.
If you are looking for an alternative method to drive traffic to your blog, which has a comparatively less competition, then Medium is a very good option. This platform is still not flooded with the marketers and hence you can leverage it to increase the audience of your blog/website.
That’s all for this post. I hope it was helpful to you. Happy Blogging.
5 Ways to Find Expert Content Writers for Your Blog in India.
“I just can’t write any more blog, Kritesh. It takes too long to write a good content. And that’s why I’m not able to give time to other important things like creating new ways to efficiently monetize my blog…”, Gaurav told me half-heartedly.
“Why don’t you outsource the contents?”, I asked him.
“No!! Outsourcing is not an option for me. I’ve built my blog from scratch and I’ve dedicated so much time writing quality contents. I don’t want to degrade its reputation by publishing not-so-good contents.”, Gaurav answered straightforwardly.
‘Then don’t publish ‘not-so-good’ contents on your blog. But you know that there are professional content writers capable of writing great contents. Moreover, the final decision is always yours whether you want to publish that content on your blog or not… If you do not like the content written by the outsourced authors, simply reject them. But you should at least try this option.”, I tried to reason Gaurav with my answer.
Gaurav has a very popular blog which gets over 30,000 visitors per month. He has been working on his blog for over 18 months and has written over 150 blog posts so far. Now he is trying to monetize his blog traffic. However, producing continuous contents does not give him enough time to focus on creating new digital products in order to monetize his blog.
“It’s not like I didn’t try.I hired one writer a few months ago from one of my references. But she turned out to be a shi**y one. Moreover, finding a good content writer is itself a tedious job. I’m ready to pay a good compensation per article if the content is good. The problem is that I don’t have any more reference.”, Gaurav seemed a little concerned.
“Yes, finding a good content writer will take some time. But it won’t take too long if you know the right approach. Maybe a few weeks to complete whole procedure like interviewing them, asking for sample articles, explaining your requirements etc. Nonetheless, my point is that if you can put some serious efforts for a week or two and are able to find a good writer, it will reduce your stress a lot for many upcoming months.”, I explained.
“Okay, you are right. Now stop this lecture and let me know where can I find expert content writers for my blog.”, Gaurav replied with a little smile on his face.
Finding expert content writers in India does not take too long if you know where to look for them exactly. There are a couple of free platforms or mediums which you can leverage to find good content writers.
Nevertheless, how easily you’ll find a writer for your blog also depends on your budget. If you are ready to give decent compensation per article, you can even hire expert content creators with experience of over 5–10 years. On the other hands, if your hands are tight and you have a limited budget, you might have to hire a few newbie content creators who might need a little training and guidance from you. Anyways, if you put serious efforts, you’ll be able to find a few good ones within a week or two.
How to Find Expert Content Writers for Your Blog in India?
Here are the 5 ways to find expert content writers for your blog in India:
1. Outsource freelancers
There are many free platforms like iWriter, Freelancer.in, upwork, Fiverr etc from where you can find freelancers.
Just post your requirements on these sites and you’ll be flooded with the messages from the freelancers. Contact/Interview the freelancers who responded to your post and select the one which suits you the best.
2. Leverage the massive facebook groups of content writers
There are many active facebook groups of content writers with over 20,000–30,000 members.
Join these facebook groups of Content Writers (Search ‘content writers’ on facebook to find these groups) and post your requirements like your blog niche, the number of articles required per month, compensation/stipend, additional perks etc.
Interested content writers will comment on your post or will directly contact you on the messenger. Interview them and select the best one.
3. Steal writers from authority websites
This is a little tricky. Here, you have to find the authority websites related to your blog niche and look for the people who are consistently contributing to these websites.
Examples of few authority websites in India are Yourstory, Economic times, WittyFeed, Inc42, Mint etc. Go to these websites and read the latest articles. You can easily find the social information of these author like twitter handle, email address etc available along with the article. Contact them and ask if they are looking for additional content writing work. Try to convince them to work with you by describing the perks.
4. Hire college interns
College students are the best target to find exert content writers in India if you have a limited budget. These students will be ready to work even at a lower-than-average compensation if you are willing to provide additional perks. Moreover, the students are looking for such exposures to build their resume. In short, you can find good content writers by hiring college students.
Few of the famous portals in India which you can use to hire interns are Internshala, Let’s Intern etc. Further, it’s very simple to create an employer login account and post the job requirements on Internshala/Let’s Intern. And within few days of posting the job requirement, you will get a massive list of interns who might be interested to work with you as a content writer.
Anyways, you need to train these interns as they might not have a big experience of content creation like those expert freelancers. However, talent-wise, you may find some hidden gems in these internship portals.
5. Find skilled writers by exploring publishing platforms like Quora/Medium.
There are many writers/authors who consistently posts on platforms like Quora or Medium. Their social profiles are publically available and you can read all their contents/answers. Explore these publishing platforms for a few days and find few regular contributors who write excellent contents.
Next, contact them and offer a job as a content writer. Many of them might not be interested in a job and only be publishing contents out of interest. However, if you contact enough writers, you will definitely find one or two who might be looking for an opportunity to work as a content creator.
6. Place a Hiring/Contribute/Guest post link on your blog
One of the easiest ways to find content writers (which most website/blog owners ignore) is to place a ‘Hiring’, ‘Contribute’, ‘Guest post’ etc link on their blog. Ask yourself, why will the writers contact you if they do not know that you are looking for content writers?
These links send a clear signal to the interested people that you are looking for content creators. Moreover, by using this method, instead of you approaching the content creators, these writers will contact you. And hence, you will be on the upper-side when you’ll be negotiating the compensation and perks.
Although the process to find good content creators is not difficult, however, it may take some time. You should definitely go through a good screening procedure like asking for sample contents, reference to the last work as a content writer, a small interview to understand their skills etc. Nevertheless, if you contact 30–40 people using the approaches mentioned above, you’ll find good one or two writers- in the end.
That’s all for this post. I hope it was helpful to you. If there is any other method to find expert content writers that I missed in this post, feel free to comment below.
“Your answers on Quora are really awesome, Kritesh”, Gaurav applauded me.
“Thank you, Gaurav. I really appreciate it.”, I replied happily.
“Yesterday I checked your Quora profile and I was really impressed. You have over +2.2 million views and +2.6k followers of your profile. How did you build such a huge followership?”, Gaurav asked energetically.
“Yes, that’s what most people notice. What they don’t notice is that I have written over 600 answers…”, I answered with a wicked smile.
If you do not know what is Quora, then let me explain it to you first.
Quora is an online question and answer website, where anyone can ask questions or write answers for the existing ones. By March 2016, it has over 100 million monthly active users.
I have been quite active on Quora for over last two years. I’m also a top writer on many of the trending topics. This is a great platform to read new stuff and contribute by writing useful answers. Moreover, unlike facebook/twitter where people are in a ‘scroll down’ mode, the audience specifically visit Quora to read. Therefore, if you are writing awesome answers, it’s really easy to reach a huge audience.
For the past 2 years, I’ve been consistently writing 5–10 answers on Quora weekly. The number of answers may be a little higher on the holidays and maybe even ZERO during a hectic week. Nevertheless, these answers on Quora has helped me to drive a lot of traffic to my blog. I regularly receive messages from different people that they checked my blog after reading one of my answers and totally loved my contents afterward.
Besides, unlike Facebook, Twitter or Instagram, where a post fades away within a few hours, Quora answers remains alive for a very long time. There are many of my answers which I’ve written about two years back, but still, they are driving a lot of views and traffic to my blog- even today. In addition, the answers on Quora creates a snowball effect. With time, all the answers add up to drive even a bigger traffic to your blog.
In short, you can drive an insane amount of traffic from Quora if you are little consistent and your answers are genuinely helpful.
Why Quora Works the Best for Indians to Drive Traffic?
If you follow any of popular digital marketing blogs (mostly run by American or European marketers), you’ll find them saying that you can drive a huge traffic from Reddit, Pinterest or Tumblr.
But in actual, this is not true for the Indian bloggers or marketers. The Indian crowd on these portals are very limited and hence you won’t be able to drive a much-targeted audience to your website/blog (from India), no matter how much active you are on those platforms. Moreover, if you are writing contents for the Indian audience, then getting traffic from outside regions using Reddit/Tumblr won’t be much helpful and will just increase the bounce rate. That’s why it’s not worth your time spending on those portals.
On the other hand, the participation of Indian population is a lot high on Quora. Just check the Quora page and you’ll find tons of contents written/asked by Indians. And that’s why, if you’re planning to get a targeted audience from India, Quora is a great platform to start with.
Quick Note: Few other social media platforms like Facebook, Twitter etc have also a very high participation of Indians. However, the organic reach of posts on these platforms is comparatively a way lower. Therefore, unless you are ready to run the paid advertisements or boost your FB posts, your content won’t reach a bigger audience.
Driving traffic to your blog from Quora is pretty straightforward. Simply answer the questions related to the posts published on your blog and include relevant links in the answers whenever required.
(WARNING: DO NOT SPAM OR ADD IRRELEVANT LINKS ON YOUR ANSWERS OR ELSE YOU WILL BE BANNED FROM QUORA. For example, if the questions are asking about football, then do not write a useless irrelevant answer and insert a link to your blog which contains contents on Hollywood (just to get traffic). There are many moderators on quora and they will definitely ban you for spamming).
Another important point is mention is- “Do not copy and paste exact answer from your blog” as it will lead to plagiarism (duplication) and your answer will be deleted. While answering the questions, change the words of the answer to make it little different from your original blog post or write another genuine answer in your own words (Avoid entire copying of content). Read more about Quora plagiarism policy here.
Now, let me explain how you can write an answer on Quora- in the right way.
Assume there’s a question on Quora asking- “How to save money in college?”. If your blog is related to personal finance and you have written a similar blog post on which you want to drive traffic, then you can answer this question. Here’s what you need to do.
Write a comprehensive answer for how you can save money in college is your own words. Do not copy exactly from your blog. And in the middle or end (wherever you feel more relevant)- include the link to your relevant blog post. If your answer is useful to the readers, they will definitely check out the link to read more about the answer. And hence, you’ll drive traffic to your blog.
The key to driving huge traffic is that your answer should be super helpful and the links should be relevant. By doing so, people will click on the link to read even more useful content in your blog post in detail. And maybe if they find your content awesome, they will also share the answer and the blog post with their friends. Overall, you can get multiple benefits by writing an amazing answer on Quora.
Few Important tips before you dive inside Quora:
Before we proceed further, it is important to mention that Quora is also a social platform. This means that similar to Facebook or Quora, you can waste a lot of time on Quora. There are many people who spend many hours daily on Quora reading and answering rubbish questions. You can find many useless questions like- What is life? What are humans? Why are we here? What is the importance of life? etc
Avoid wasting your time reading these time-wasting questions. They are definitely engaging but do not waste your time. Always remember your main motive for using that portal. (Anyways, if you using Quora just for fun during your leisure time, then it is okay to read some funny or entertaining answers!).
Here are a few basic tips that you should follow that will save you a lot of time and increase your productivity.
1. Follow only relevant topics:
There are thousands of topics on Quora on Entrepreneurship, Android app, Web development, Hollywood, Bollywood, Books, Startups etc. And if you follow all of these topics, your feed will be flooded with questions from all over the web- which might not be relevant to you.
Therefore, follow only the important topics related to your blog niche. If your blog is based on photography, then follow the topics related to photography like photographers, cameras etc. Doing so, your feed will show only questions related to photography and hence you won’t have to waste much time finding good questions to answer.
2. Search for the question in the top search bar:
You can directly search for the questions that you want to answer in the top ‘Search bar’. By doing so, you can save a lot of time.
3. Follow influencers in your field to read questions that they answered.
There may be many influencers/experts in your field who will be active on Quora. Follow those people. Whenever they write an answer, you can read those in your feed. By following the influencers, you can remain updated with the latest trending questions. Moreover, if you can write a better answer, then go for it.
#5 Best Strategies to get insane blog traffic from Quora:
1. Write longer answers.
There are many people on Quora who write answers in just 3–4 sentences. But in general, that’s not really helpful and you can’t explain everything in just 3–4 sentences. Writing longer answers to keep the reader engaged. This will make them curious to know more about you and your other contents.
2. Include at least one image.
People generally avoid reading contents with no images. Such contents simply look boring. That’s why it is always a good idea to include at least one relevant image in your answer.
3. Write 2–3 answers per day.
If you want to drive a huge traffic to your blog over time, you need to write more answers on Quora. Writing 2–3 answers per day will make a total of 14–21 answers per week. If you continue doing so for at least 2–3 months, you’ll able to have enough answers on Quora to drive decent traffic to your blog. The more answers you write, the higher the traffic you can get.
4. Have a killer quora profile intro and image.
After reading your answer, the most obvious next step by readers is to check out your profile. And if they find it appealing, they will follow you. Therefore, you need to have a killer Quora profile. In addition, you can also add your blog/website link on the description section of your profile page. Many times, when people check out your profile, they will land to your blog using that link.
4. Be consistent.
Until and unless you are a hot girl, you won’t get followers easily on any social platform. Give the people a reason to follow you by being consistent. By doing so, people will follow you because they might be interested to read your future answers.
Quora is one of the best ways to drive traffic to your blog in India. However, the mantra to become successful on Quora is by writing useful answers and being consistent.
The last tip, have patience. During the start, the number of views or followers on your Quora profile might be low. However, this grows exponentially once you have written more answers. Besides getting a huge traffic, there’s one more major benefit of writing answers on Quora. It helps you to grow your personal branding.
If you have a profitable niche, this already means that you can easily make money from your blog.
Further, please note that there are exceptions to this formula. There are many people who blog on crazy topics and earn millions.
However, that’s not generic, and frankly speaking not ‘doable’ for everyone.
For example, I recently come across a ‘survival’ blog, where the blogger writes about how to survive in a jungle.
Crazy, right? Are you going to try this one out?
Definitely, his blog is driving a lot of traffic and he has monetized his blog by selling affiliate products like Camping torch, tents, hiking shoes etc.
Similarly, there are few insanely popular blogs on ‘Best Wines in the world’, ‘Pet snakes’, ‘Kid’s toys review’ etc.
However, these niches are not ‘possible’ for everyone to start. I will cover only those niches in this post which any ‘ordinary’ person can start.
#2 Common Myths for Successful Blogs:
1. You should only pick a niche you’re passionate about.
No, you shouldn’t.
Not everyone has a passion which they can turn into a profitable blog.
For example, let’s say you are very passionate about ‘crocodiles’ and write amazing contents like where crocodiles are found, their lifespan, their reproduction etc.
However, this isn’t a very profitable blog niche.
There is very few targeted traffic who are really interested in this topic. Moreover, how are you going to monetize this blog? By selling crocodiles? Just kidding. It’s really difficult to generate money from this blog niche.
If you are starting a ‘hobby’ blog and aren’t planning to make a living out of it, then it’s okay to write on the niche that you are passionate about.
However, if you are going to dedicate 40+ hours per week to a blog, then first make sure that you’ll be making enough returns from this blog.
Moreover,passion cannot be found, it can only be developed.
Do you really think all the expert swimmer had always a passion for it? They keep of swimming since childhood and later developed a passion for it.
Similarly, basketball players. Many might have sucked in the starting. However, as they kept going, they would have developed a passion and later excelled in it.
In the blogging world, are you sure that every ‘how to make money’ blogger was always passionate about ‘selflessly’ teach people how to make money?
No. Most of these are ‘developed’ passion.
2. “Build good content” money and traffic will follow”
Not entirely true. Content matters only 50% for the successful blog or less.
Even if you are writing amazing contents, however, if you are not getting traffic then your blog won’t be successful.
There are some niches which can generate traffic quite easily.
For example, food blogs. Almost everyone had ‘at some point in time’ searched about how to make a specific food. There is a large audience for a food blog.
On the other hand, if you write about some typical ‘boring’ topic, where there are only a few targeted traffic, then even if you are writing amazing content, it won’t give you good results.
It’s important to write good engaging, informative and entertaining content.
However, it’s equally important to write on something that a large audience want to read.
Traditional vs Modern Niches:
Traditionally, there happened to be only three successful niches- Health, wealth and romance.
All the other niches were a by-product of these niches.
However, today, there are a number of new niches which generate equal traffic and money to that of ‘health-wealth-romance’ niches.
Few of the popular new niches are Technology, Entertainment, Parenting, Beauty and Fashion, Lifestyle etc.
The golden rule of finding the best niche:
When looking for the most profitable blog niche, here are 3 things that you should keep in mind before you start.
The only blogs that people ‘care’ about are the ones who-
Help people make money
Solves their problem
Or Entertain them.
If you are able to find a niche which is a combination of all three, then your chances of becoming successful are quite high.
Therefore the most profitable blog niche helps people make, solves their problem and entertains them.
9 Most Profitable Blog Niches to Start Blogging
Now that you have understood the ‘underlying’ principle of the most profitable blog niches, here are the top 9 on my list:
1. How to make money
Sub-Niches: Blogging tutorials, Make money ‘online’, Passive Income
This niche is obviously the ‘winner’ of the most profitable blog niches. Most of the bloggers in this niche easily make tons of money.
This niche fulfills 2 out of 3 requirements of the golden rule of finding the best niche.
The ‘How to make money’ bloggers help their viewers to make money by creating their online business and also solves their viewer’s problem of how to get started (or how to make money).
Newbie bloggers keep on looking how to start a blog, generate traffic or to monetize their blogger. And these ‘How to make money’ bloggers with their blogging tutorials are able to help them. In return, these bloggers are able to get huge traffic and generate good money.
Traditionally, one of the best profitable blog niches.
Health and fitness bloggers easily get tons of traffic to their blog as many people are ‘conscious’ about their health & fitness. Most people consistently keep looking for topics like weight loss, yoga, running, diet, nutrition etc.
Moreover, this is one of the easiest niches to monetize.
There are thousands of affiliate products that these bloggers can promote like fitness supplements, running shoes, yoga mats, exercise machines like treadmills, dumbbells etc.
Moreover, these bloggers can easily provide coaching for their reader’s problems like weight reduction, fat-loss, yoga etc.
These bloggers have an access to cool life and popularity.
Beauty and fashion niche is one of the trending profitable blog niches these days.
However, there are few drawbacks of this niche. First, you need to have a beautiful personality to present to your audience. Second, to keep yourself updated with the latest beauty and fashion products, you have to spend some bucks.
Nevertheless, if you are able to build a traffic on your blog, you’ll get a number of sponsored products and can earn a lot by writing paid blog posts, reviews, and banners.
Most of the beauty and fashion blogger are quite popular on Youtube & Instagram.
Monetization method: Ads, Affiliate marketing, Sponsored post/review/banners etc.
Although this niche has been on the internet for a long time, however, this ‘personal development’ came to light as one of the best profitable blog niches only in recent times.
The different topics covered by personal development bloggers are self-help, how to get confident, how to avoid procrastination, how to be a leader, how to talk with anyone, how to influence, public speaking etc.
These bloggers do not find much difficulty in generating traffic as many people are eager for personal development and keep on looking these stuff on the internet.
Monetization method: Ads, Affiliate marketing, Webinars, Workshops etc.
8. Product Reviews & Coupons
The favourite niche for the youth.
The young people constantly keep looking for the product reviews and ‘coupons’ for a movie ticket, flight reservation or anything where they can avail some discount.
These bloggers can easily get in touch with big brands to get coupons for their customers and get a commission of every sale, as an affiliate.
Monetization method: Ads, Affiliate marketing, sponsored contents etc.
For a long time, food niche was considered as a ‘hobby’ blog. However, in the recent time, it has turned out to be one of the most profitable blog niches for bloggers.
Generating traffic has never been a problem for the food bloggers. Moreover, due to the newly developed methods, even monetization is not tough for these niche bloggers now.
The famous food bloggers are easily able to sell their cooking ‘courses’ or recipe books at a high premium price.
Further, they are can also earn good commission by promoting expensive machines like juice-maker, dining sets etc.
Monetization method: Ads, affiliate marketing, ebooks, sponsored products etc.
That’s all. These are the 9 most profitable blog niches to start blogging
Please note that I didn’t include any entertaining, politics or stand up comedy niche here because it is really difficult to monetize those niche. Except for ads, you won’t be able to monetize your blog that easily.
Here are the 9 most profitable blog niches to start blogging:
When I first started blogging, I read a number of tips and advice from the successful blogger. Most of these posts gave a similar advice- Use catchy headlines, write in-depth articles, focus on SEO, build your email list etc.
However, these were just the technicalities, which can be learned or copied.
Most of the times, bloggers ‘not’ fail because they didn’t know how to write an in-depth article or catchy headlines. They fail because there are some unspoken rules, which most successful bloggers forget to share.
In this post, I’m going to discuss 6 sneaky lessons on how now to fail in blogging, which will distinctively help you to become successful in your blogging career.
6 Sneaky Lessons on how not to FAIL in blogging
1. Be transparent
Your readers would love to know more about you. If you want to build a trust among your readers, you need to be transparent with them. Your blog should clearly mention who are you, your visions, how your readers can contact you etc.
Most of the people are not-so-open to trust ‘strangers’. And why should they? If you do not want to ‘fail’ in blogging, then become a friend, mentor, advisor, influencer or a ‘go-to’ person for your readers.
2. Research before you post
It’s okay to share your knowledge with your readers. However, you should also give ‘correct’ and complete information to them.
If your blog solves only ‘half’ of their problem and afterward they need to refer other blogs, then it’s very much likely that your readers will soon forget the half-help that you provided.
On the other hand, if you solve their problem completely, they might feel obliged to visit your blog again if they are looking for the answers for a similar problem in future.
3. Understand your audience
Let’s say the majority of your audience is ‘middle-aged’ people (40-60 years of age). Then the contents that you should be writing should focus more on the people of that age. You do not want to teach ‘how to propose a girl?’ to a middle-aged person, right?
Similarly, your way of writing content should also change according to the type of readers that you are getting. Use ‘mature’ writing over ‘cool’ words for your audience of middle-aged people.
Overall, understand your audience, their needs, difficulties and try to write contents focused on them, rather than anything ‘random’ that you like.
Readers are looking only for two kinds of contents- either ‘value’ or ‘entertainment’.
You can add value to your blog by solving some problems or answering few questions that the readers might be looking for. On the other hand, you can retain your audience if you can entertain them.
The best scenario is when you can add value to your readers along with entertaining them.
For example, let’s say you are a technology blogger and write about latest gadget. Your audience might visit your blog to find updates about the latest gadgets.
Here- you can write amazing contents on new gadgets to add value and retain your audience. However, if your posts are also entertaining/funny at the same time, then your readers might also want to share that post with their friends.
Quick fact: ‘Entertaining’ posts are shared more than ‘value-adding’ posts on social media like Facebook, twitter etc.
5. Consistency is the key
The only thing people notice is ‘Consistency’.
Most of the actors are popular because they are continuously making new movies and the audience is ‘consistently’ watching their faces. Similarly, most of the footballers become famous not because of just one epic goal. They become popular only when they ‘consistently’ score goals.
Nobody remembers someone who did something just once or twice and then disappeared.
You need to be consistent to become successful in your blogging career. Consistently write 2-3 blog posts per week. Your audience should become ‘used-to’ visit your blog weekly to check the new contents.
If you ignore ‘consistency’ and you’re much likely to fail in your blogging career.
Do not expect everyone to ‘agree’ with your viewpoint.
If even your siblings have a different opinion, how can you expect that all your readers will like/agree with what you’re saying?
Many of them will hate your contents and leave a negative comment on your blog posts.
But that’s okay. Every blogger receives criticism.
When I first started writing about investing & finance, I received a number of hate comments on my blogs. As I was just a 22-year-old kid (back then), most people commented that I was not mature/experienced enough to give them investing tips and write on those topics (although I had an experience of investing in stocks for over 3 years even then).
Those comments/criticism did hurt a lot in the beginning. However, soon I understood that there will be haters everywhere. And you got to do what you got to do.
If the negative comment makes sense, then take is as a feedback and improve. If it doesn’t make any sense to you or you do not agree then just ‘IGNORE’.
Let’s quickly summarize the 6 sneaky lessons on how not to FAIL in blogging that we discussed in this post-